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Our company

Developing Solutions, Delivering Success.

21st Century Equipment is committed to empowering your success and helping support your livelihood or lifestyle. As your John Deere dealership in Western Nebraska, Northeastern Colorado and Eastern Wyoming, we are equipped with the deep expertise, broad solutions and data-driven strategies to meet your agriculture needs today and tomorrow. Because together, we can ensure our community thrives and that you are always running at your best.

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Proudly serving you since 1996


Owen Palm founded 21st Century Equipment with purchase of the John Deere dealership in Alliance, Nebraska


21st Century Equipment in Alliance merged with Morrill County Implement in Bridgeport, Nebraska


Purchased Keith County Implement in Ogallala, Nebraska


Purchased the B&B Sales facility in Sidney, Nebraska and converted it into a John Deere dealership—the area's first in two years


Purchased Modern Farm Equipment Corp in Gordon, Nebraska


Acquired the Power Equipment Franchise in Sidney, Nebraska and purchased the Bridgeport Equipment facility in Bridgeport, Nebraska, converting it into a state-of-the-art Company Training & Reconditioning Center


Purchased the Midwest Farm Equipment in Imperial, Nebraska and opened a new 34,000 ft² facility in Sidney, Nebraska


Acquired the assets of Irrigation Specialties, a Valley Center Pivot Dealership in Gering, Nebraska and renamed it 21st Century Water Technologies, LLC.


21st Century Equipment merged with KayJan, Inc. and added 5 new locations in Colorado and Kansas in addition to completing a 24,000 ft2 expansion of Imperial shop and major remodel of showroom


21st Century Equipment merged with MV Equipment, a John Deere dealership, adding 5 locations in Colorado


Acquired the former Lehman Brothers 64,000 ft² Call Center in Scottsbluff, Nebraska and converted it into our Corporate Support Center, including buildouts for several long-term tenants such as the Veterans Affairs Clinic


Completed the 20,000 ft² expansion of our Ogallala, Nebraska shop


Purchased Frank Implement Co, adding 2 new locations in Scottsbluff, Nebraska and Torrington, Wyoming


Consolidated our Akron and Yuma operations into a new 22,000 ft² shop in Yuma, Colorado


Completed our shop expansion and remodel of showroom and offices in the Yuma, Colorado location along with a New Wash Bay in Burlington, Colorado


Finished complete new remodels of our showrooms in Bridgeport, Wray and Holyoke as well as broke ground on a new 34,000 ft² facility in Burlington, Colorado—estimated to be complete in May 2020


Completed New Wash Bay in Holyoke, Colorado and opened a new 12,000 ft² facility in Flagler, Colorado

<strong>Join</strong> the 21st Century Equipment team

Join the 21st Century Equipment team

Our passion for agriculture runs deep. From helping farmers, ranchers, homeowners and businesses find success to empowering our own team’s growth, we take great pride in who we are and what we do. So, if you’re ready for a rewarding John Deere career that’s full of potential, then we want you on our team.

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Hear from our team


“I’ve been with the company a long time and I share the same passion and deep values for agriculture that this company exhibits every day to our farmer/rancher customers. As employees, we are empowered to do our job to provide the solutions that our customers need to make their jobs more efficient. I enjoy being a part of such a great team.”

Mary Eisenzimmer

Human Resources
Ogallala, NE


“The company is great to work for! They provide great benefits and have a fun family atmosphere. Someone is always willing to help you learn what you're doing. We have lots of training classed in house but also from John Deere. I've been to Florida twice to learn how to operate and sell equipment so there is a lot of hands-on training.”

Kolten Beck

Burlington, CO

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The latest from 21st Century Equipment


Tending Cattle with John Deere 6 Series Tractors

Posted: May 20, 2022

Working in the cattle industry is no easy feat. It’s a job that requires passion, fortitude and equipment that can work as hard as you do. John Deere 6 Series tractors are capable of doing just that.

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Sugar Beet Spotlight: John Deere 8 Series & 9 Series

Posted: April 30, 2022

Sugar beets are one of the most common plants used to produce refined sugar. Nebraska alone is responsible for the production of 1.3 million tons of sugar beets each year. John Deere 8 Series and 9 Series tractors are pivotal in taking this crop from farm to table.

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Owen Palm, 2022 Nebraska Hall of Agricultural Achievement honoree

Posted: April 21, 2022

Owen Palm is the owner and founder 16 Nebraska John Deere dealerships and the former CEO of Western Sugar Cooperative. He served as the co-chair of BluePrint Nebraska, and has been a strong supporter of UNL’s Institute of Agriculture and Natural Resources, Western Nebraska Community College and various natural resources groups, among other entities.

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